Reimagining apartments for the modern world.
Common is a residential brand and operator that designs, leases, and manages multifamily properties to appeal to today's renters. With a tech-enabled platform and a trusted consumer brand, Common creates more value for real estate owners across the world.
What we do
Property management
Common’s approach to property management integrates the latest consumer technologies, including automated lease renewals and a smart ticket routing and resolution system. These improvements reduce building operating expenses and enhance data collection, resulting in management that gets smarter over time.
Marketing & leasing
Common’s recognized consumer brand generates over 24,000 leads per month from social media, paid advertising, and traditional listing sites. Our strong connection to consumers accelerates leasing and achieves above-market occupancies at Common-branded buildings.
New housing products
Common is a pioneer in new unit typologies, such as coliving, microunits, and rentals designed to accommodate remote work. Through smart design and skilled operations of dense units, Common buildings achieve a higher rent per square foot than typical multifamily buildings.
Design advisory
Our in-house design firm, Common Studio, has designed hundreds of non-traditional assets, including coliving and hotel-to-micro conversions. As owners encounter unique real estate opportunities, Common’s world-leading design expertise can ensure these units are optimized for marketability and durability.
ALTA by Common
- Location
- Queens, NY
- Units
- 413
Talk to us when
Common can engage at any point of an asset's life cycle from ground-up sites to existing stabilized properties.
Selecting a property manager
Whether it’s a near-term delivery or a stabilized asset, Common will respond to RFPs and submit management proposals for any type of residential asset: conventional Class A buildings, workforce housing, coliving, or microunits.
For all asset types, Common brings its tech-enabled operating platform, which accelerates lease-up and reduces operating expenses compared to traditional property managers.
The Frank
- Location
- Birmingham, AL
- Units
- 180
Acquiring residential assets
Our team will assist with underwriting and market analysis during the pursuit stage with the goal of managing the property when it opens.
Common maintains expansive national data on renter trends and acquisition activity, allowing us to underwrite with the most up-to-date market data.
Yorkewood
- Location
- Baltimore, MD
- Units
- 286
Unique unit types
Common has become the global leader in managing nontraditional multifamily assets like coliving and microunits. Any units with 3 or more bedrooms can be operated as coliving, generating NOI premiums.
If your building has large unit types that are difficult to market and lease, Common can turn those units into the most valuable units in your building.
The Heritage
- Location
- Harlem, NY
- Units
- 105
Performance improvements
The Common team will submit a proposal if an asset manager is looking to switch out property managers and improve asset performance.
With a digital brand that generates 24,000 leads a month, a centralized call center, and digitized operations, Common can improve operations and boost NOI in multiple ways.
National Landing
- Location
- Arlington, VA
- Units
- 306
Pre-development advisory
Common provides pre-development advisory on interior architecture, amenities, market positioning, and underwriting for ground-up projects, with or without coliving units.
Common Studio is the expert and global leader in next generation residential products, having designed hundreds of projects with coliving and microunits.
The Mid
- Location
- Detroit, MI
- Units
- 556
Hotel-to-residential conversions
Common works with owners to redesign and reposition hotels for residential use as micro-units or coliving. We collaborate with owners on amenity activation and management post-conversion.
Distressed properties create terrific opportunities for conversion into residential, a more stable asset class.
BEI
- Location
- San Francisco, CA
- Units
- 120
Get in touch
Fill out this form to learn more about partnering with Common on development and management opportunities.